The Journey to Floreo
I was raised by a physician and a nurse, which shaped my earliest understanding of health and healing. Growing up, I believed healing happened primarily through doctors, hospitals, clinics, and medicine. While I deeply respected the work my parents did, what fascinated me was never the clinical side of healthcare—it was people. Their stories, motivations, struggles, growth, and potential.
Throughout my life, I found myself drawn to people. That curiosity naturally led me to mentorship and service, volunteering with organizations including Big Brothers Big Sisters, Girls on the Run, and assisted living communities. I've always been inspired by what's possible when people feel seen, supported, and empowered.
In college, I chose economics because it seemed like a versatile field of study. What I didn't realize was that it gave language to a way of thinking my brain had always gravitated toward: systems-based thinking. How incentives shape behavior, how individual decisions create larger patterns, and how seemingly separate variables influence one another. I didn't know it then, but that systems perspective would become the foundation for how I approached people, organizations, and eventually, health itself.
Over the course of fifteen years, I built a career in leadership, sales, and fundraising, ultimately serving as Chief Development Officer of a national legal organization in Washington, DC. What I enjoyed most wasn't fundraising—it was understanding people. Whether leading teams, cultivating major donors, or building strategic partnerships, I found that the strongest outcomes emerged when people, purpose, and incentives were aligned. With donors, that meant looking beyond the dollar amount to understand what was actually driving their decisions—their values, vision, identity, and legacy. With employees, it meant recognizing that performance is never just about the individual, but about the individual in context: their role, environment, relationships, and whether the system around them is designed to help them succeed.
That same systems-based thinking eventually transformed the way I understood health. During this time, I was also navigating Polycystic Ovary Syndrome (PCOS), Mast Cell Activation Syndrome (MCAS), and Alpha-Gal Syndrome. Despite being active and health-conscious, I wasn't getting the results I expected. What started as a personal search for answers evolved into years of studying how nutrition, metabolism, neuroscience, physiology, psychology, environmental health, and human behavior interact to shape health. One of the biggest turning points came when I began using a continuous glucose monitor. For the first time, I could see my physiology responding to everyday choices in real time. It fundamentally changed how I understood health and helped me see it as a dynamic system shaped by interconnected inputs. As I learned to connect the dots and understand my own unique health picture, I was able to cure the illnesses I had been told I would live with indefinitely. I later pursued formal training through the Institute for Integrative Nutrition to deepen that understanding.
Looking back, what once seemed like separate chapters—economics, leadership, fundraising, and personal health—were all exploring the same question: how do interconnected systems shape outcomes? Although the context has changed, the work hasn't. I've always been interested in understanding complex systems, recognizing patterns, and helping people create the conditions for flourishing.
Today, I help individuals and organizations take a more personalized, holistic approach to health through strategy, accountability, and personalized guidance. Because flourishing is never the result of a single intervention. It is the natural expression of aligned conditions.
The Formal Stuff
Certified Integrative Nutrition Health Coach, Institute for Integrative Nutrition (IIN)
3X4 Genetics Blueprint Certified Practitioner
Certified Yoga Instructor
Former Chief Development Officer of a national legal organization in Washington, DC
15 years of leadership experience in sales, fundraising, and organizational development
B.A. in Economics, Wake Forest University
I’d love to support you on your health journey!
About Floreo Health
The name Floreo comes from a Latin verb meaning I bloom, I blossom, I flourish, and I prosper. It reflects the philosophy behind my approach to health in two ways.
First, just as a flower blooms when the conditions are right—proper soil, sunlight, water, and environment—the humans have an extraordinary capacity to flourish when the conditions that support health are present.
Second, Latin is an ancient language no longer spoken today, yet it forms the foundation of many modern languages. In much the same way, many of the most important principles of health are not new. They are rooted in timeless truths about how humans are designed to live, move, eat, sleep, connect, and relate to the world around them.
Today, people have access to more health information than ever before. Organizations invest in wellness programs and engagement initiatives. And yet individuals still struggle with low energy, poor sleep, hormonal imbalances, and the persistent feeling that something is off. Organizations still wrestle with burnout, disengagement, and cultures that aren't performing the way they should.
The problem is rarely a lack of effort. What's missing is a clear understanding of how the pieces fit together.
Health — whether we're talking about a person or an organization — is far more interconnected than our current approach suggests. Biology, experience, relationships, environment, behaviors, beliefs, culture, and conditions are constantly interacting. You cannot address one piece in isolation and expect the whole system to change.
At Floreo, health begins with understanding. For individuals, that means understanding your unique biology, history, and patterns — not as symptoms to manage, but as a system to comprehend. That is where real agency begins. For organizations, that means understanding the conditions shaping your culture and performance — because a workforce cannot flourish if the individuals within it aren't flourishing.
Because flourishing doesn't happen through more information, more effort, or more intervention. It emerges when the conditions are finally right.
Questions?
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